FIRST WOLFFScore your firm
Jonathan Wolff
Jonathan WolffLeads every engagement
Revenue operations for technical B2B firms

Build the process behind consistent revenue.

First Wolff helps firms organize how they find, qualify, close and deliver work, so the pipeline and the forecast hold up month to month.

A/E/C firmsLife scienceSuppliersManufacturers

Jonathan has worked with teams at

Pipeline math

What small changes in the pipeline are worth

Move the sliders to match your firm. The math is simple, and it shows why win rate and qualified volume are where we start.

Starting values are examples, not benchmarks.

New revenue per year at these numbers
$1,795,200
Win rate up 5 points+$408,000
Two more qualified opportunities a month+$448,800
Both+$958,800
Find what's holding these numbers back
Where revenue gets stuck

Ten bottlenecks across three stages

Finding the work

  • Thin lead pipeline
  • Leads are hard to qualify
  • Unclear acquisition cost and ROI

Winning the work

  • Long sales cycle
  • Pipeline isn't managed
  • Inaccurate forecast

Running the work

  • Outdated tools
  • Limited reporting
  • Sales and operations out of step
  • Post-sale delays

Rate your firm on all ten

Client feedback
“He was instrumental in successfully implementing a new website, which greatly enhanced the organization's online presence and user experience resulting in more qualified leads.”
Nate Z.

Not sure where to start?

Answer ten questions and see which stage is costing you the most.